Strategic Planning & Execution

• Develop and implement annual sales and marketing plans aligned with business objectives.
• Analyze market trends, customer needs, and competitor activities to shape strategic direction.
• Set revenue targets, growth objectives, and budget allocations for marketing and sales departments.

Sales Management

• Lead and monitor the performance of the sales team, including sales reps and key account managers.
• Design sales strategies for various segments: hospitals, clinics, pharmacies, wholesalers, and distributors.
• Build strong relationships with key clients and decision-makers in the healthcare sector.
• Oversee tender applications, contract negotiations, and pricing strategies.

Marketing & Brand Development

• Plan and execute marketing campaigns, product launches, and promotional activities.
• Manage the creation of product brochures, advertising materials, and digital content.
• Ensure consistent brand identity across all channels.
• Collaborate with R\&D and regulatory teams on product positioning and technical support materials.

Market Intelligence & Product Development

• Gather customer insights, feedback, and competitor intelligence to guide product development.
• Identify opportunities for new product introductions or market expansion.
• Liaise with production and supply chain to ensure product availability meets market demand.

Team Leadership & Development

• Recruit, train, and mentor sales and marketing staff.
• Conduct performance reviews, set KPIs, and implement incentive programs.
• Foster a collaborative and goal-oriented team culture.

• Bachelor’s degree in Marketing, Business Administration, or related field.
• Master’s degree or MBA preferred.
• Minimum 3 years of experience in sales and marketing and 2 years in management role, Experience in pharmaceutical industry is a plus.
• Proven success in leading teams and achieving revenue targets.
• Strong leadership and people management skills.
• Excellent negotiation, communication, and analytical skills.
• Proficiency in CRM systems, MS Office, and digital marketing tools.