- Formulate trade strategies and yearly business plan.

- Monitor and evaluate the effectiveness of the key in-store promotional activity with summarized report and analysis.

- Manage trade spending effectively against plan.

- Develop schematic POP materials to effectively meet the campaign objective and result.

- Effectively execute new product launch plan to targeted trade channel and evaluate the result against the target set.

- Maintain and enforce dominant product merchandizing & shelf displays.

- Ensure targeted distribution coverage of both current and new products is achieved.

- Maintain and continually build good relationship with trade.

- Prepare weekly/monthly reports. Present business review with ABF on monthly basis.

- Coordinate with Marketing, Sales & Financial Team on reimbursement of all advertising, discounts and promotion expenses

Education:

- At least bachelor degree of any related field.

Experience:

- Minimum of 4 year-experience of Trade Marketing Manager in FMCG industry

Technical skills:

- Action oriented to make plan into action

- Decision making & problem-solving skills

- Good interpersonal & people management skills

- Communication skill, negotiation skill and strong presentation skill

- Good team player and able to work well to both internal and external partners

- Innovative to identify the area of development and planning

- Self-motivated to set and achieve challenging business goals