• Develop and execute a sales plan to achieve sales targets • Identifies, prioritizes, and executes against accounts/prospects articulated in the sales plans • Understand customers’ needs and create value-add product solutions • Tailors product mix and solutions to grow account volumes and profitability • Uses solution selling to expand product mix and volumes • Develop and expand new customers base • Assist with product launches • Products demonstrations • Execute promotional activities to increase sales volume Value-Add Services: • Recipe development for solution selling • Provide technical support and service to customers and outlets • Support new outlets opening • Participate in a trade show as needed • Establish and enrich customer experience including the need to build industry relationships • Provide a regular report on work arrangement, customer information, competitor information, and others as required • Develop an understanding of the markets and trends to drive sales • Continuously learn new sales skills & technology to drive sales performance

• Candidate must possess at least Diploma Degree in Pastry or Food Arts major. • At least 3 Year(s) of working experience in the related field or Pastry/Cook chef background. • Have experience as Pastry chef in Hotel or Bakery/Beverage sector is preferable. • Required Skill(s): Pastry Chef, Cake Decoration, Baking, Hospitality, Hotel, Technical Sales, Technical baker, Technical Advisor • Preferably Staff (non-management & non-supervisor) specialized in Hotel or Food/Beverage/Restaurant Service or equivalent • Possess own transportation is beneficial. • Required language : English (speak, written, read) • Willing to work in the field/outdoor/inter-state. • Good in communication & presentation skills, customer relationship management skills, and knowledge of local markets, industry and market trends is an advantage.