Strategic Leadership

• Develop and implement national sales strategies to achieve monthly, quarterly, and annual sales targets.
• Conduct market research and competitor analysis to identify new growth opportunities, including expansion into untapped provinces or customer segments.
• Lead the transition of Bajaj from a primarily business-use product to a broader family and personal-use market.

Dealer & Distribution Management

• Expand, manage, and optimize the dealer network nationwide, including setting 3S (Sales, Service, Spare Parts) standards and territory alignment.
• Oversee dealer appointment, performance reviews, and stock management.
• Ensure consistent supply chain flow and stock availability at retail points.

Sales Operations

• Monitor and drive team performance through KPIs, ensuring high conversion rates and customer satisfaction.
• Lead demand forecasting, monthly planning, and coordination with production/logistics teams.
• Ensure seamless coordination with finance team on loan-to-sale strategy and dealership financing programs.

Team Development

• Recruit, train, and motivate a high-performing sales team, including regional managers and field sales executives.
• Foster a performance-driven culture and provide regular coaching and development.

Cross-functional Collaboration

• Work closely with Marketing & Marcom teams to align campaigns with sales objectives.
• Support digital lead generation initiatives and oversee CRM adoption and dealer lead conversion.

• Bachelor’s degree in Business, Sales, Marketing or related field; MBA preferred.
• Minimum 8 years’ experience in automotive, FMCG, or consumer durable sales, with at least 3 years in a leadership role.
• Proven track record in managing dealer networks and achieving revenue targets.
• Strong leadership, analytical, and strategic thinking skills.
• Familiarity with Cambodia’s automotive or vehicle financing landscape is a plus.
• Proficient in English and Khmer (preferred).