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Senior Loyalty & Digital Specialist

Company Asean-Works
Posted 26-10-2021
Closing date 26-01-2022
Term Full time
Category Media/Advertising
Location Phnom Penh
Salary USD -- USD
Year of Experience
Number of hire
Sex Male/Female
Job level Senior
Job Responsibilities:
• Manages the loyalty programs & digital promotional campaigns and accountable for achieving the overall key business objectives.
• Coordinates the development of loyalty program & digital platform with regional team & international vendors including campaign briefing, planning & launching.
• Plans & develops the loyalty program calendar of activities and events to meet pre-defined objectives.
• Performs day-to-day execution of digital platform, system and email marketing activities to drive business growth; including data pulls, campaign setup test, execution, reporting and optimization.
• Assists the Marketing & Category Manager on managing the members web portal, digital platform and content flow to continuously identifies and improves overall user experience.
• Supports the internal team (customers services & operations team) on the day-to-day enquiries related to loyalty program including program details & digital platform functions.
• Oversees & internally conducts training for the team especially operation team on digital platform, systems and processes to ensure a smooth rollout.
• Takes responsible for trackers and campaign performance reports locally & regionally in a weekly & monthly basis including pre, during, post campaign.
• Regularly reviews & updates on competitors’ loyalty program & digital promotional campaign and proposes proactive initiatives to management team.
• Other tasks assigned by superior.
Job Requirements:
• Diploma/Degree in Business or equivalent preferably marketing or business related.
• 3 years’ experience in product marketing or brand management in retail or packaged goods environment, preferably F&B industry.
• Good analytical skills with eye for details.
• Ability to communicate clearly and concisely both orally & writing.
• Ability to work independently and collaboratively.
• Ability to work in a fast paced and changing environment.
• Time management and strong project management skills.
• Ability to act resourcefully and creatively.
Contacts:
Contact Person
Website http://asean-works.com
Address 1st Floor CPL Building #25 & 63, St. 348/205, Toul Svay Prey II, Phnom Penh, Cambodia
Phone 069 900 599/095 333 797
Email recruitment.5@asean-works.com